KFC in the UK and Ireland
KFC UK continues to grow as a brand, with strong sales and an expanding estate. Over the Past 10 years our total sales have almost doubled, in 2004, our annual sales were just over £500m, now we are close to a £Billion brand.
We’ve increased by 120 stores net since 2009 and in 2014 we are investing £21m to open 32 stores, creating 1,300 new jobs, and investing £40m to refurbish over 220 restaurants.
In 2004 we sold 379m pieces of chicken, this year we expect to sell 690m. The Mini Fillet didn’t even exist in 2004, now it’s one of our most popular menu items. We were the first fast food chain to launch a salad in 2004 - now everybody does it.
We were the first fast food restaurant to stop salting our fries in 2005, we eliminated trans fats from our menu in 2007 and in 2011 changed our cooking oil from Palm Oil to Rapeseed Oil, cutting sat fat by 25%. We also Introduced calorie counts on menus in 2011 and launched our first ever non-fried range and our ongoing salt reduction programme has cut salt by up to 50% across the menu.
Yum! Brands, Inc., based in Louisville, Kentucky, has over 40,000 restaurants in more than 125 countries and territories. Yum! is ranked #216 on the Fortune 500 List with revenues of over $13 billion and in 2014 was named among the top 100 Corporate Citizens by Corporate Responsibility Magazine. The Company’s restaurant brands – KFC, Pizza Hut and Taco Bell – are the global leaders of the chicken, pizza and Mexican-style food categories. Outside the United States, the Yum! Brands system opened over five new restaurants per day, making it a leader in international retail development.